Visual Identity Development
Imperial College London
Subject Brochures / Design, layout and artwork
Translating Vision into Reality:
Our Ongoing Partnership with Imperial College London
When Imperial College London unveiled their striking new brand identity designed by the legendary team at Pentagram, they faced a considerable challenge: bringing that high-level vision to life across their extensive suite of subject brochures.
A brand transition of this scale is a substantial undertaking, and Imperial needed a creative partner they could truly rely on. They weren't just looking for great design; they needed an agency that brought a specific set of strengths to the table:
Communication: Keeping diverse academic departments aligned and informed. Agility: Remaining patient, positive, and proactive through multiple rounds of amends as fluid content evolved in real-time. Value and Reliability: Delivering premium, brand-perfect results on time and within budget, completely free of big-agency ego.
Ongoing support
By pairing their academic excellence with our collaborative design process, we transformed a complex rebranding rollout into a smooth, rewarding journey. The response to the newly designed brochures was incredibly positive—so much so that we have just wrapped up our second consecutive year as Imperial’s trusted partner for this vital project. We couldn't be prouder of the relationship we’ve built, or the work we’ve created together.
“We stepped in not just as a supplier, but as a steady, trusted extension of the Imperial team.”
— Matt Glassup, Partner, Glassup & Stoski